Reporting Ninja Review & Rating
Reporting Ninja gets a 4.8 rating out of 5. The tool is one of the best in the market considering its features, usability, integrations, templates, and more. Overall, I think it’s one of the best PPC reporting tools online.
Looking for an in-depth Reporting Ninja Review? You are on the right page!
If you want to know what Reporting Ninja is, how it works, how much it costs, and more, this post will tell you everything you need to know.
Without further ado, let’s dive into this review of Reporting Ninja.
What is Reporting Ninja?
Reporting Ninja is a PPC marketing reporting tool that allows agencies and marketers to build custom reports in a few clicks. This will enable them to focus on analyzing the data and finding better ways to increase their ROI.
Reporting Ninja provides everything you need in a PPC reporting tool, from easy navigation to white-labeling to templates, etc.
The tool was created in 2010 and quickly became one of the most popular marketing tools. The founders of Reporting Ninja conducted multiple surveys to know what they could improve.
They later used all the suggestions to tailor Reporting Ninja into one of the best and most affordable PPC marketing tools.
How Does Reporting Ninja Work?
Reporting Ninja is a fantastic solution for paid campaigns, so it’s suitable for agencies, marketers, or any business that runs ads on different platforms and needs easy access to the analytics.
Being one of the cheapest solutions in the market, every organization or entrepreneur will find the tool very helpful. More on Reporting Ninja pricing model below.
But how does it work?
Reporting Ninja helps you extract data from different sources and present them in beautiful visuals and an easy-to-navigate interface. For example, you can get your paid campaigns’ key statistics (conversion, clicks, etc.) through an email or access them on one dashboard.
It doesn’t get easier than that.
Benefits and Features of Reporting Ninja
This Reporting Ninja review isn’t complete without discussing the features and benefits marketers can enjoy with this platform. They are:
1. Ease of Use
Hands down, Reporting Ninja is one of the most straightforward PPC reporting tools. If you can run paid ads, then you shouldn’t have any issues using Reporting Ninja. It’s way easier to use than most advertising platforms.
The data automation process for analytics reporting is straightforward. You just need to integrate Reporting Ninja with Twitter ads, Facebook ads, Google ads, Facebook ads, etc. Then, you can get all the data you need in one dashboard.
You can use the sleek Reporting Ninja’s drag & drop report builder to create PPC reports from scratch within a few minutes. Then, you can forward these reports to your clients and receive feedback from them in a few clicks.
2. Templates and Rich Widget Library
When creating your custom report or building your dashboard, you can leverage the available templates and rich widget library to select the metrics that matter the most to you.
You don’t have to see the information you do not need. With the templates and widgets, you can quickly build your report and get the data you need.
For example, when building your Google ads report, you can choose to see only average position, converted clicks, and cost, if those are the metrics that matter to you.
I personally enjoy this feature because different paid campaigns have different goals. Therefore, not all metrics are essential, depending on what you are trying to achieve.
3. Scheduled Reports
You can also schedule your reports and allow Reporting Ninja to send them directly to your clients.
This is a time-saver for paid campaign agencies that work with different clients. Instead of emailing them the reports individually, you can have RN do it daily, weekly, monthly, or according to your schedule.
4. Highly Customizable
Besides the widget library that allows you to generate reports using the available metrics, you can also create a custom report using your preferred dimension, metrics, charts, filters, etc.
The interface is smooth, making it easy to create custom reports. Reporting Ninja also has a setup wizard that will guide you when building custom reports so you don’t make mistakes
5. White Labeled Reports
This feature will come in handy if you run a paid marketing agency. Reporting Ninja allows you to create white-label reports. You can add your brand identity such as templates, logo, colors, fonts, etc.
You can also add a table of content and cover pages to the reports. The best one is that you can customize the email Reporting Ninja sends to your clients on your behalf to meet your brand’s standard.
This means you can build unique reports that promote your brand without your clients seeing any traces of Reporting Ninja.
If you value brand building, you will love this feature.
6. White Label Client Portal
Along with the white-labeled reports is the white label portal. Instead of downloading reports or emailing them to your clients, you can create a portal (on a custom domain) they call login with their usernames and password to see the reports themselves.
Each client will have a separate portal, and they will see only the information you add to the portal.
If you have many clients, you will agree that it’s better for them to come to check the analytics data themselves than for you to send it to them.
The two white labeling features are the real game-changers that sets Reporting Ninja aside from the rest.
7. Reporting Ninja Integrations
One of the critical deciding factors you need to check before subscribing to a PPC reporting tool is the number of integrations it supports. Of course, the higher, the better.
Reporting Ninja can easily create a report integrating data from:
- Google Analytics
- Google ads
- Google Console
- Google My Business
- Google Sheets
- Bing Ads
- Facebook Ads
- Facebook Ads
- Facebook Insights
- Instagram Insights
- Twitter Ads
- Twitter Analytics
- LinkedIn Ads
- LinkedIn Pages
- Pinterest Ads
Reporting Ninja is also working on more integrations that will be available soon.
8. Data Studio
Reporting Ninja also allows you to get all your marketing data into Google Data Studio at no extra cost.
You can work with the custom reports generated from Reporting Ninja and Google Data Studio from one dashboard. Depending on your Reporting Ninja’s plan, you can add all your connectors for Data Studio.
Reporting Ninja Pricing
For this section of the Reporting Ninja review, we will look at the platform’s pricing model and what you can get with each plan.
It’s also worth mentioning that Reporting Ninja offers a 15-day free trial (no credit card required) to allow new users to try the tool. After your trial period, you will need to pick one of the following plans if you want to continue using Reporting Ninja and unlock its full features.
Starter – $20 Per Month
The starter plan is suitable for agencies or marketers just testing the tool for a few months or on a lower budget. The plan comes with limited opportunities and accessibilities.
The Starter plan costs $20/month, allowing you to add only 4 users, which can either be your clients or co-workers, and it limits you to only 10 reports per month. In Google Data Studio, you will have 10 accounts of each type.
Small – $40 Per Month
The Small plan ($40/month) is best for digital marketers or agencies that have understood how the platform works and need to add more than 4 users to their account.
With this plan, you can add 8 users to your account who can access the dashboard and track the progress of the data. You can generate 30 reports per month and have 30 accounts of each type in Google Data Studio.
Medium – $70 Per Month
Like its name, the medium plan at $70 per month is an excellent fit for medium-sized businesses that need access to more reports and users. The plan allows you to generate 70 reports per month, add 12 users to your account, and create 70 accounts of each type in Google Data Studio.
Medium-sized companies that want to track the KPIs of their paid campaigns from different platforms should go with this plan.
Large – $120 Per Month
Finally, the Large plan costing $120 per month, is suitable for large enterprises that need more access (reports and users) to the platform. The plan allows you to generate 150 reports a month, add 16 users to your account, and create 150 accounts of each type in Google Data Studio.
If your need is not met with the Large plan, you can contact Reporting Ninja’s sales team to discuss a custom plan. They have a unique package for significant needs like that.
Reporting Ninja Pros and Cons
- Easy to set up using the drag & drop builder and templates
- White labeling to boost your brand’s identity
- It supports a good number of integrations
- Data studio
- Free trial
- Budget-friendly plans
- More integrations should be added
Reporting Ninja Review – Is Reporting Ninja Worth It?
There are many PPC reporting tools in the market, but Reporting Ninja stands out for many reasons. From being easy to use to support of white label functionality to offering reasonable pricing plans and so on.
The founders of the tool really made good use of the earlier criticisms to rebrand the tool and make it the perfect PPC reporting tool.
I suggest you sign up for the free 15 days trial to understand better how the platform works. The trial plan doesn’t require you to enter your credit card details, so there’s no risk involved.
What do you think of this Reporting Ninja review? Are you going to try it out?