In this Shopify enterprise pricing guide, we will answer these burning questions:
- How much does Shopify enterprise cost?
- Are there hidden costs?
- Does the price increase overtime?
- And a lot more questions.
Among all the Shopify plans, the enterprise plan (popularly called the Shopify Plus) is a little confusing. It’s hard to know the exact cost of this plan since Shopify themself didn’t state any specific price on their website.
However, If you are looking to switch over to this plan, the following factors should help you understand the Shopify enterprise pricing model.
- 1. Website Build Cost
- 2. Licensing Fee
- 3. Payment Processing Fees
- 4. Additional Apps Fees
- 5. Maintenance Fee
Shopify Enterprise Pricing: 5 Factors to Consider
1. Website Build Cost
Estimated Cost: Varies
Like the basic, standard, and the advanced Shopify plan, the Shopify enterprise allows users to use its themes to build a standard online store. These themes come with a plethora of features that make operating a business on Shopify a breeze.
This means, technically, the website build cost could be zero dollars if a free theme is used, or $100+ (0ne-time fee) for a premium theme.
But for many reasons, merchants using the Shopify enterprise plan love to build a custom website that aligns with their branding and goals. This is why Shopify allows its users to hire experts to customize their sites to their tastes.
The cost of building a custom website on Shopify depends on:
- The expert used
- The number of products or product variants on the site
- The complexity of third-party integrations
- The number of storefronts needed (e.g., for specific countries)
However, the cost isn’t specific, but anywhere between $30,000 – $250,000.
The good thing is you don’t have to build a custom website if you find a theme that’s suitable for your online store. With over 75 elegant themes in the Shopify theme store, it’s easy to find a theme that matches your business model. But if you want something more personal to your brand, you should resort to a custom-built website.
2. Shopify Enterprise Platform Fee
Estimated cost: $2000 – $40,000 per month
To use the Shopify enterprise platform and all its features, you need to pay a license fee or platform fee, which is a monthly-based cost. The payment will give you access to the Shopify plus platform and hosts your site on its servers.
Shopify enterprise pricing model is gauged by monthly usage (i.e. the monthly sales volume on Shopify). This means the more sales you make, the more resources and supports you will need to power your online store.
The minimum price for the enterprise plan is $2,000 per month, and it increases as your sales increase. Once you start making $800,000+ monthly sales, the pricing turns into a revenue-based model, where you pay 0.25 % of your monthly revenue.
To clear things further, merchants making $1 Million monthly sales will pay a $2,500 fee, while the ones making $16 million monthly sales will pay a $40,000 fee, which is the maximum price. Anything below $800,000 sales falls under the $2000 monthly fee.
Once your business hits prominent figures like $800,000 per month, the enterprise plan starts to make more sense and looks cheaper, considering the resources and support you will enjoy.
Related: Shopify for Artists: Ultimate Guide
3. Payment Processing Fees
Estimated Cost: Varies by country, including an extra 0.15% fee if you aren’t using Shopify Payments.
Aside from the fact that Shopify offers merchants a platform to create their online store, they also have a payment processing feature called “Shopify Payments,” backed by stripe. If you use Shopify payments, you don’t need a payment gateway.
Of course, for any e-commerce platform, there are transaction fees for processing payments. This means it isn’t specifically a “Shopify enterprise cost,” but part of the cost for running an e-commerce business.
Now let’s see the fees attached to the Shopify enterprise plan.
For merchants using the Shopify payments in the United States, there is a 2.15% + $0.30 for each transaction on domestic Visa and MC, including an additional 1% on AMEX and international cards.
If you are not using the Shopify built-in payment gateway, there is an additional 0.15% fee on the current payment processing fee.
These fees are negotiable for users with solid merchant history and impressive sales volume.
Even with an additional 0.15% fee charge, some merchants still prefer third-party payment gateways, mainly because they can negotiate slightly lower fees than Shopify payments.
This makes sense since Shopify supports 100+ payment gateways, with each having different payment processing fees. Also, there are some countries where Shopify payments don’t work.
Lastly, Shopify payments don’t support some industries like e-cigarettes and other high-risk businesses. So if you fall into one of those high-risk businesses, you are better off with a third-party payment gateway.
4. Additional App Fees
Estimated Cost: Varies
Even though the Shopify enterprise plan is a robust platform that ticks all the e-commerce boxes, there are chances that you might want a few more apps to serve specific functions that are vital to your business growth.
It’s difficult to place a number on how much these apps will cost. But it could be anywhere between a few dollars and thousands of dollars per month. For example, email automation apps only cost a few dollars, while shipping software tools cost more.
It’s worth mentioning that Shopify plus is a complete e-commerce solution that comes with tons of apps and features. However, you might need additional apps to strengthen the functionality of your business. This isn’t the case with every business.
So while calculating the Shopify enterprise price, it makes sense to think about additional apps you might need in the future.
5. Site Maintenance Fee
Estimated Cost: Zero – minimal
Another cost to consider is the maintenance cost. Fortunately, this is very minimal or nothing. Shopify is a fully hosted platform, meaning the maintenance cost (server fees, security patches, etc.) available in other e-commerce platforms is waived.
So you don’t need to worry about any maintenance fee. This is part of the beauty of using Shopify to host your e-commerce store.
Shopify Enterprise Features – What do you get with this plan?
While this guide is about Shopify enterprise pricing, let’s quickly see the features the enterprise plan promises, so you know what you are paying for.
Multiple Stores: If you sell to various countries worldwide, the enterprise plan is your best bet. The plan allows you to create up to 10 stores (at no extra cost), so you can capture your customers efficiently.
Scalability: This plan offers merchants unlimited bandwidth capable of processing over 8,000 orders per minute. Also, your site will be hosted on a scalable SaaS (cloud-hosted software) that makes high variable checkouts and flash sales stress-free to manage.
Wholesale Management: If you want to venture into wholesale, the enterprise plan is the best. The Shopify enterprise wholesale channel allows you to diversify into wholesale by creating an additional storefront as an extension of your online store.
Security: With Shopify enterprise, merchants enjoy a Level 1 PCI DSS throughout the platform; all the security burden is handled by Shopify, including dedicated SSL certificates that protect merchants’ and customers’ information.
Automate Tasks with Shopify Flow: With Shopify enterprise, you don’t need to complete tedious tasks manually. With Shopify flow (automation tool), you can set up custom back-end workflows, allowing your work to be more efficient and organized. The tool works using triggers, conditions, and actions.
Dedicated Success Manager: Every Shopify enterprise merchant is assigned a success manager that works closely with them to make sure they achieve the goals and objectives they set for their stores. The success manager will also introduce merchants to new tools that make running their business a breeze.
These are just a few Shopify Plus benefits; there are a lot more.
How much does Shopify Enterprise Cost in Total?
It’s hard to name a specific price for the Shopify enterprise plan. But it costs a minimum of $2000 monthly fee to use the platform. Also, additional fees are paid, like the website build cost, payment fees, etc.
Using the rates in this guide, It should be easy to estimate the Shopify enterprise cost.
However, sometimes, the first month’s pricing is high, while the subsequent payment becomes normal. This happens when you choose to build a custom site; you need to pay the expert developer a one-time price for building the site.